BabyRegistryLocator.com is strongly committed to your right to privacy and to taking steps designed to secure your personal and financial information. To earn your trust and confidence in our commitment, the intent of this policy is to fully disclose our privacy practices to you. We will only use your personal information in accordance with this Privacy Policy.

The BabyRegistryLocator.com website is owned and operated by WeddingChannel.com, Inc., which is located at 700 South Flower St., Suite 600, Los Angeles, CA 90017. BabyRegistryLocator.com makes the registries of various retailers available through this website and also offers baby related products and services provided by other companies.

In many instances, when you provide personal information to this website, you are providing it to both BabyRegistryLocator.com and to one of the retailers featured on the website. If you purchase an item from a retailer on this website (for example, you buy an item from Right Start), your information will go to both BabyRegistryLocator.com and Right Start.

So, to understand how any information collected may be used, you should review both BabyRegistryLocator.com privacy policy and the privacy policy of the retailer you intend to register with or purchase from.

The following are links to the privacy policies of some of the retailers and companies featured on this website that may receive your personal information:

We encourage you to read the BabyRegistryLocator.com privacy policy, as well as those of the retailers you register with or purchase from, and of the other companies featured on our website, so you understand what types of personal information are collected and how this information may be used. BabyRegistryLocator.com and the retailers and other companies participating in this website are committed to collecting and using your information only in accordance with their respective privacy policies.

By using this website, you consent to the collection and use of your information as described in these Privacy Policies. Links to up-to-date policies will be posted on this page so you are always aware of the information collected and how it is used.

The personal information we collect
General. BabyRegistryLocator.com and its partners collect personal information necessary to provide you with customized products and services and to allow you to use the resources available on our, and our partner's websites, including the creation and maintenance of a Baby Account , a "Shopper Account" and an online baby registry. Personal information includes, but is not limited to, name, physical address, email address, phone number, age and any other information that itself identifies or, when tied to the above information, may identify you as a specific individual. BabyRegistryLocator.com and its partners also collect information related to your baby event, including event date, name, e-mail address and phone number of baby guests, co-registrants and family members, and information relating to your gift registry. BabyRegistryLocator.com may also collect your contact information, financial information (including credit card numbers) and demographic information when you request certain information, products and services on our website.

Cookies. "Cookies" are small pieces of information stored by your browser on your computer's hard drive. We use cookies in several ways (and thousands of other websites are currently using them too!). Cookie files are used to better understand how you go through our website so we may tailor your experience at our website. Cookies are also used to tell us whether you have visited our website previously, and to help us determine whether you came to our website from a particular Internet link or banner advertisement. Cookies can also be used to help you to save and retrieve passwords and other information and preferences you use on our website, saving you from having to re-enter this information upon every visit to our website. Cookies cannot and will not be used by us to retrieve any personal information about you from your computer that you have not previously and voluntarily provided to us. However, cookies may also be received when you link to our partners' websites or when you view or click on banner advertisements served by our outside advertising company and we do not have control over how they use this information. Most Web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. However, most of our features will not function if you do not accept cookies. For more information on cookies, including how to opt-out of ad-serving cookies, see Cookies.

Web Beacons. Web beacons are small strings of code that are placed in a Web page. They are sometimes called "clear GIFs" (Graphics Interchange Format) or "pixel tags." To target our Internet ads on other websites, we may use Web beacons provided by our outside advertising company on pages of this site in conjunction with ad-serving cookies. The information used in targeting our ads is not personally identifiable. We may also use Web beacons on our website for other purposes, for example, to learn how visitors use our site.

IP Addresses. When you connect to our website, we record your IP addresses and information on the type of operating system (e.g. Windows98) and browser software(e.g. Microsoft Internet Explorer) you are using. This helps us to diagnose problems with our servers and for system administration. Your IP address is also used to help gather aggregated demographic information.

Chat rooms, forums, message boards, and/or news groups. We make chat rooms, forums, message boards, and/or news groups available to you. Please remember any information disclosed in these areas becomes public information. You should exercise caution when deciding to disclose your personal information.

With whom your information is shared and how it is used
When you provide information to BabyRegistryLocator.com or its partners as described above, some of the information is stored in our and some of our partners' databases. Such information is used by BabyRegistryLocator.com in accordance with this Privacy Policy and by our partners in accordance with their policies. Information we collect is used by us (i) to tailor your experience at our website, (ii) to show you content we think you might be interested in, (iii) to display content according to your preferences, (iv) to notify you of important functionality changes, new BabyRegistryLocator.com services and other noteworthy news items about us, our partners, and our vendors, (v) to send you and other baby participants (i.e., family and quests ) information, special offers and other promotional materials about BabyRegistryLocator.com, our partners and our vendors, and/or (vi) if it becomes necessary to contact you.

In addition, to allow you to use some of our features and/or to fulfill your requests and/or orders (including online baby registry, online shopping and travel planning), information we collect will also be shared with our partners and other third parties, such as product suppliers, airlines, car rental agencies, and travel agencies. For example, when you use a credit card to purchase goods and services through our website, your encrypted credit card information will be sent to our retail partners that provide registry and shopping services or to CyberSource (an online credit card payment processor used by many restaurants and stores) to authorize your payment. Finally, we may also share your personal information with other providers of products and services, including our magazine, we think may be of interest to you. Although this Privacy Policy does not cover the information practices or policies of any such partners, vendors or third parties, we generally require all of our partners agree not to use your personal information, except as fully disclosed to you or authorized by you.

Any information we collect may be shared with advertisers on an aggregate basis. In addition, we may from time to time hire a third party to act on our behalf for projects such as market research surveys, contest entry processing, and other distribution, and we will provide information to these third parties specifically for use in connection with these projects. The information we provide to such third parties will be protected by a confidentiality agreement that will obligate the third party to use such information solely to complete the specific project.

In addition to the circumstances described above, we may disclose your information if required to do so by law, court order, as requested by other government or law enforcement authorities, or in the good faith belief disclosure is otherwise necessary or advisable, including (without limitation) when we have reason to believe disclosing the information is necessary to identify, contact or bring legal action against someone who may be causing interference with our rights or properties, whether intentionally or otherwise, or when anyone else could be harmed by such activities. Information stored on our servers may also be transferred to a third party acquiring or merging with the company. However, any such third party shall be required to use such information in accordance with this Privacy Policy.

The choices you have about the collection and use of your information
BabyRegistryLocator.com gives you a choice about how we use your personal information. Our website provides you the opportunity to opt-out of receiving marketing communications from us at the point where we request information from you. In other words, if you don't want to receive such communications, just let us know at the time you provide such information. In addition, we will also provide you the opportunity to opt-out of receiving future marketing communications from us by clicking on the opt-out link at the bottom of e-mail communications. You may also contact our customer service department by phone at (888) 267-3187 or email our customer service department at customerservice@weddingchannel.com.

BabyRegistryLocator.com also provides you with the ability to receive e-mail subscriptions to various services we provide. If you elect to receive such e-mail subscriptions, you can always opt-out of receiving future e-mail subscriptions by logging in to your account and following the appropriate links. If you have provided the name and e-mail address of another baby participant, BabyRegistryLocator.com will send such participant an e-mail inviting him or her to visit our website and giving such participant the opportunity to opt-out of receiving future information regarding BabyRegistryLocator.com and its partners.

Your choices with respect to personal information provided by you or us to partners, vendors, and other third parties is governed by the privacy policies of such partners, vendors, and other third parties. We encourage you to read their privacy policies and follow their instructions with respect to the use of your information. BabyRegistryLocator.com reserves the right to limit registration to those who will accept emails and to those who will provide the requested information.

The security measures we take to protect your personal information
All order information you provide to us and all information contained in your "Shopper Account" is transmitted using SSL (Secure Socket Layer) encryption. SSL is a widely used coding system that lets your browser automatically encrypt or scramble data before you send it to us. Transactions will not be permitted if your browser does not accept SSL encryption. Only authorized personnel from BabyRegistryLocator.com or its partners can decode this information and such personnel will only do so in accordance with our or their Privacy Policy. In addition, to attempt to deter the theft of credit card numbers and other personal information residing in our system, we and our retail partners have installed secure "firewalls" and/or have implemented other security measures to help protect our systems against "hacker" break-ins. Additionally, all credit card numbers are encrypted in our system until either the customer or BabyRegistryLocator.com requires the information.

In addition, when you register for certain online baby registries, you will have the opportunity (depending on which partner you are registering with) to select whether you wish to make your online registry available to your guests via a password. If you do not elect to make your baby registry available only via password (or if you create a registry with a partner that does not provide this option), anyone visiting our website will be able to search for your registry by using first and/or last names and arrival/event dates (and on some pages, city or state). Additional information about online privacy and changes to our policy

Please be aware our website has advertisements and links to other websites that may collect personal information about you. This Privacy Policy does not cover the information practices or policies of such websites. We encourage you to read the privacy policies of all such websites, as their policies may be materially different from our Privacy Policy. Any material changes in the way we use personal information will be described in future versions of this Privacy Policy. Of course, you may always submit concerns regarding our Privacy Policy or our privacy practices to our Customer Service Center at customerservice@weddingchannel.com. Please reference the Privacy Policy in your subject line. We will attempt to respond to all reasonable concerns or inquiries within five business days of receipt.

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